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The Performance Paradox

Eduardo Briceño

To succeed in a fast-changing world, individuals and companies know they must create a culture of growth, where experimentation and feedback are encouraged, and learning is integrated into the everyday. Yet we often get stuck in a well-worn pattern of habits that don’t move us forward. Why?

Because many of us get trapped in the Performance Paradox: the counterintuitive phenomenon that if we focus only on performing, our performance suffers.


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